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Like a mobster with zero indiscretion, mobile apps have muscled their way into our lives. Users are spending as much or even more time in front of their mobile phones as they are in front of their browsers, and in some corners, mobile apps have even been called the new Web. From information on the weather, stock market quotes, silly games, to even location-based social networking and GPS Tracking, these mobile apps have created a niche industry in and of itself – and a big one, at that. Figures show that more than half a million apps are downloaded every hour, and on average, every Smartphone user has 22 mobile apps loaded onto their mobile device, this from an industry that did not exist 2 years ago. A Burrell Associate’s report published recently forecasted that the spending on ads delivered by Mobile apps will jump from $ 305M this year to $ 685M next year. By 2015, that same figure could be a whopping $ 1.2B. The report also estimates that the number of mobile phone users that are able to receive these ads will triple from one in five users to three in five users. GTX Corp (GTXO) is leveraging the mobile phone app market in a big way. Recently the company launched a real-time live Tracking App for the iPhone, BB and Android platform. The new app is not just a tracker; it’s an interactive friend-finder, child-locator, and social planner, among many other unique features. The Tracking App is part of the company’s web-based service and offers cross-platform, real-time GPS tracking of friends and family, kids and co-workers. This new Tracking app could be the company’s next blockbuster as it already hit the number 30 spot its 5th day on the market and is now the Company’s second paid for App on the charts. GTX Corp has also had a free app on the charts for 10 months and saw a 400% one-month revenue increase from advertising as this app continues to be the flagship free app supported through advertising. Also recently launched on the Android platform for those of us who loose or misplace our phones and don’t feel bad because over 70 million phones are reported lost or stolen every year in the U.S. the Company offers an innovative way to find your missing phone. Simply text it your PIN or pass code and the phone will report back its location. Simple but very useful, keeping with the company’s philosophy to help you locate with a push of a button or in this case a text message. With crossing over 700K downloads in 92 countries, on 6 platforms; the Company continues to make huge inroads in the Mobile LBS (Location Based Services) market, a market which mobile carriers are calling Pure Gold. Look for more success stories coming from this company that is pioneering an industry estimated to grow to $ 29 billion in the next few years. For more information visit http://www.worldmarketmedia.com/779/section.aspx/2524/post/the-mobile-phone-app-market-continues-to-grow
WorldMarketMedia.com (The Global Online Investment Community) is a high traffic stock market, news data website providing cutting edge new media products and services to publicly traded companies worldwide. Our Editor’s Desk authors insightful real-time coverage on the economy, the capital markets and their listed companies.
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